You’ve already heard a lot this week about the evolution of our company. Our CEO, Michael Nowlan, wrote about what this change means and our COO, Jim Delaney, wrote about how these changes reflect a changing landscape for our customers and how we’re here to help you. Well, today we thought instead of telling you more, we’d actually show you.

Below we put together an infographic that shows how certain industries and business functions have changed over the years. Things like PR, marketing, customer service and reputation management have changed significantly just in the past 10 years alone. In order to help you do these things better, we as a company had to evolve as well to grow with you.

Take a look at the infographic to see how the industry used to operate (Then) and how our Marketwired suite of products, powered by Sysomos, can help you do your job better today and make smarter decisions for the future (Now).

We’ve evolved from a wire company to a wired company and we want to help you do the same.

London recently played host to PR professionals from across the US and Europe during “PR Measurement Metrics – From Concept to Implementation Reality,” a follow-up event that expanded upon the principles of PR measurement created in Barcelona earlier this year.  Hosted by four key industry bodies, The International Association for Measurement and Evaluation of Communication (AMEC), The Public Relations Society of America (PRSA), The Public Relations Consultants Association (PRCA) and the Chartered Institute of Public Relations (CIPR), this event brought together many of the industry’s best and brightest to share best practice and discuss the power of effective PR programme measurement.

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