Posts Tagged ‘map’
MOvember is here: 30 totally inspiring, fantastically fun days to sport a moustache and raise money and awareness for men’s health, specifically prostate cancer. Our own Sheldon Levine (@40deuce) takes a look at who’s saying what about MOvember across the social web and lays down the challenge to take part in this great cause by sporting your own ‘stache or donating to the Marketwire MOvember network.
It’s just hours to go before the beginning of the Games of the XXX (30th) Olympiad and buzz is building around director Danny Boyle’s opening ceremony. It’s estimated that up to one billion people will watch as Boyle’s “Isle of Wonder” takes the stage in a celebration of “rural Britain” (according to the Telegraph). (more…)
The Olympics are starting tomorrow, but if you look in the social world you’d think they had already begun. London 2012 is already being dubbed the first ever “social Olympics.” And with very good reason.
This will be the first Olympics where people from around the world will take to social channels to discuss what’s happening at the Olympics while also being embraced by the games themselves. They’ve even gone as far as turning the London Eye ferris wheel in to a giant mood ring that displays Twitter sentiment around the games. (Read more at the Sysomos Blog)
The biggest amateur sporting event in the world is here! We can’t really called it by name thanks to the branding rules set out by the International Olympic Committee but you know what we’re talking about. We wanted to participate in our small way so the marketing team at Marketwire built this really cool dashboard so you can keep track of the buzz surrounding the Games.
We’re not keeping track of medals, what we’re doing is using Marketwire’s social media monitoring platforms, MAP and Heartbeat, to find out the true stories behind the games – what’s happening, what are the hot topics, who’s saying what? Where is it being said? What country is chatting the most? That means the data is aggregated from global social media discussions.
We’re going to get really granular in the next two weeks. Feel free to suggest topics and use the information.
What do an iconic American consumer brand, a Swiss digital communications agency and the 2011 Canadian federal election all have in common? Each tells its own success story with social media. Specifically, each is a case study about using the intelligence and insight gleaned from social media monitoring for brand and reputation management, crisis communications and message control, and cross-channel promotion. (more…)