Middleberg/SNCR webinar recap: Journalism, PR and a whole lot of social media love
Tuesday, March 2nd, 2010Would you believe that more than 90 percent of journalists think that, to some extent, new media and communications tools and technologies are enhancing journalism? The statistic is staggering, and perhaps unbelievable to those who think the practice of true journalism has no place for citizen media, Twitter and social networking.
According to the 2nd Annual Middleberg/SNCR Survey of Media in the Wired World, the notion that today’s journalists shun the use of social and digital tools is a myth. Instead, journalists embrace social media, using it more and more to disseminate news, find story ideas and sources, monitor sentiments and discussions, conduct research on individuals and organizations, keep up on issues and topics of interest and participate in conversations. (more…)






