By Lisa Davis, Director of Marketing
If you were online today, chances are pretty good you came across an infographic. You might have liked it enough to tweet it, and maybe you emailed it to a friend. Heck, you might even be ‘old school’ enough to have printed it and pinned it to the wall of your office cubicle. There’s no doubt that infographics are everywhere. B2B and B2C companies are producing them by the thousands to communicate information as diverse as oral hygiene and uranium production. They are posting them to their websites and Facebook pages and building them into their product launches, marketing campaigns and survey results. But why?