Posts Tagged ‘infographics’

Three great examples of companies using infographics in their content marketing mix

Thursday, September 20th, 2012

By Lisa Davis, Director of Marketing

If you were online today, chances are pretty good you came across an infographic.  You might have liked it enough to tweet it, and maybe you emailed it to a friend.  Heck, you might even be ‘old school’ enough to have printed it and pinned it to the wall of your office cubicle. There’s no doubt that infographics are everywhere.  B2B and B2C companies are producing them by the thousands to communicate information as diverse as oral hygiene and uranium production.  They are posting them to their websites and Facebook pages and building them into their product launches, marketing campaigns and survey results.  But why?

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From the Editor’s Desk: An introduction to interactive journalism

Tuesday, June 7th, 2011

An interactive piece that explains a complex issue; published by Portfolio.com.

What “is” interactive journalism?

The jury is out on an official definition – “interactive” being somewhat of a nebulous word that could have different meanings depending on who you ask. But, based on one of Asian American Journalists Association’s (AAJA) recent conventions, “interactive” is interchangeable with “visual.” (more…)

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