Posts Tagged ‘GAP’

What can you learn from social media stumbles?

Monday, December 17th, 2012

This appeared on our Small Business blog but because it’s always relevant (and good) we’re putting it here as well:

By Mark Evans

The year is almost over and it’s time again for end-of-year lists. This one is most interesting for anyone in business, small or large. It’s a round up of social media blunders by big US corporations.

In the 7 Worst Tweets of 2012, Inc. outlines the big mistakes of the year and how they can be fixed.

While the stories are hilarious or worrisome, the solutions are a bit too high-end for a small business. But there are lessons to be learned that you can adapt for your own company. Here’s five ways you can avert social media faux pas: (more…)

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