From our Small Business Blog: How to market your business using the 4Ps
Published on August 21st, 2012 by Renee Sylvestre-Williams
This week on our Small Business Blog we’ve got tips from marketing and branding experts on how to develop and grow your business.
Angelica Moreno, who has managed the well-known household brands Becel, Hellmann’s and Sensodyne, takes us through the 4Ps of marketing – the first in a series looking at how to correctly market your product.
Karen Geier, the co-founder of Shyndyg.com and a digital marketing executive, walks us through the steps to establishing your brand’s identity.
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Tags: angelica moreno, branding 101, how to brand your product, how to market your product, karen geier, marketing 101






