Tips from the trainer: Facebook applications and FBML
Published on March 5th, 2010 by Nick Shin
In this installment of “Tips,” I answer questions submitted by SM 10X30 participants about some more advanced topics involving Facebook.
As a reminder, all questions are welcome whether you are new to social media or are already very familiar. I love to help and chat about social media. Get exclusive tips, photos, and videos by joining our Facebook page.
Q. How does a (Facebook) fan page become a fan of another page?
- I know of the favorite fan pages box, but I have never used it personally. Here is a link to install the “favorite pages” application.
Q. I really like Marketwire’s page and I noticed that Marketwire has customized its Facebook page. How do I do that for my business.
- Thanks for the compliment! I’m glad you asked this question. What I did to customize Marketwire’s page was basic compared to what others have done to theirs, but by doing so, our page stands out and it has seen an increase in user engagement.
- To begin, you need to install the “Static FBML” application. FBML stands for Facebook Markup Language.
- Once you ADD TO YOUR PAGE, go to your Facebook page and click EDIT PAGE. Scroll down to APPLICATIONS >> find the FBML app and edit. In order to add a clickable image (for example), insert this code:
<a href="http://INSERT LANDING PAGE LINK"><img src="http://INSERT LINK TO PHOTOBUCKET-FLICKR DOES NOT WORK FOR THIS.jpg" border="0" alt="Photobucket"></a>
- Once your page is created, you can either move it to a tab or to the wall where you can see it in the left sidebar.
- Recommendation: For the FBML box to appear on your tab, use a width of 500-600 px. For the box to appear on your wall, use a width of 180 px.
Q. How do I add more FBML boxes?
- Go into EDIT PAGE of your page and locate the FBML box you created. Click on EDIT >> ADD ANOTHER FBML BOX.
Thanks to all the SM10X30 participants who submitted their questions. Your dedication and willingness to learn are much appreciated! Keep your questions and feedback coming! Send me an email at nshin [at] marketwire [dot] com.
If you are part of the SM10X30 program, comment or @ me on Twitter to be included in the #sm10x30 Twitter list. Here is a link to follow those who are as dedicated to social media as you are. Also, be sure to join the Facebook group dedicated to SM10x30 participants.