Comments on: Writing a press release? How to avoid 7 common press release pitfalls http://blog.marketwire.com/2010/01/11/writing-a-press-release-how-to-avoid-7-common-press-release-pitfalls/ PR and IR industry news and discussion Tue, 30 Apr 2013 13:02:48 +0000 hourly 1 http://wordpress.org/?v=3.4 By: Top 10 Marketwire blog posts – social media, SEO, PR, IR | Marketwire blog http://blog.marketwire.com/2010/01/11/writing-a-press-release-how-to-avoid-7-common-press-release-pitfalls/comment-page-1/#comment-1493 Top 10 Marketwire blog posts – social media, SEO, PR, IR | Marketwire blog Fri, 07 Jan 2011 00:54:04 +0000 http://blog.marketwire.com/?p=200#comment-1493 [...] How to avoid common press release pitfalls – Avoid these 7 common pitfalls when writing your next press release [...] [...] How to avoid common press release pitfalls – Avoid these 7 common pitfalls when writing your next press release [...]

]]> By: Nick Shin http://blog.marketwire.com/2010/01/11/writing-a-press-release-how-to-avoid-7-common-press-release-pitfalls/comment-page-1/#comment-406 Nick Shin Sat, 20 Feb 2010 00:44:58 +0000 http://blog.marketwire.com/?p=200#comment-406 Great points. The difference between "real" news and "fluffy" news is going to be exposure, which ultimately leads to a ripple effect on who picks up the release. What someone considers fluff might be real news to others. Your second point is an excellent one. Targeting and optimizing your news release is the foundation of a successful release.<br><br>Nick Great points. The difference between “real” news and “fluffy” news is going to be exposure, which ultimately leads to a ripple effect on who picks up the release. What someone considers fluff might be real news to others. Your second point is an excellent one. Targeting and optimizing your news release is the foundation of a successful release.

Nick

]]> By: Nick Shin http://blog.marketwire.com/2010/01/11/writing-a-press-release-how-to-avoid-7-common-press-release-pitfalls/comment-page-1/#comment-47 Nick Shin Fri, 19 Feb 2010 19:44:58 +0000 http://blog.marketwire.com/?p=200#comment-47 Great points. The difference between "real" news and "fluffy" news is going to be exposure, which ultimately leads to a ripple effect on who picks up the release. What someone considers fluff might be real news to others. Your second point is an excellent one. Targeting and optimizing your news release is the foundation of a successful release.<br><br>Nick Great points. The difference between “real” news and “fluffy” news is going to be exposure, which ultimately leads to a ripple effect on who picks up the release. What someone considers fluff might be real news to others. Your second point is an excellent one. Targeting and optimizing your news release is the foundation of a successful release.

Nick

]]> By: davinabrewer http://blog.marketwire.com/2010/01/11/writing-a-press-release-how-to-avoid-7-common-press-release-pitfalls/comment-page-1/#comment-40 davinabrewer Tue, 02 Feb 2010 16:49:56 +0000 http://blog.marketwire.com/?p=200#comment-40 These tips are all good but FWIW my big two are:<br>1. Make sure your pitch or release is REAL news, not fluff<br>2. Make sure your pitch or release is optimized for the RIGHT media outlet (and reporter's audience) These tips are all good but FWIW my big two are:
1. Make sure your pitch or release is REAL news, not fluff
2. Make sure your pitch or release is optimized for the RIGHT media outlet (and reporter's audience)

]]> By: Tweets that mention Writing a press release? How to avoid 7 common press release pitfalls | Marketwire blog -- Topsy.com http://blog.marketwire.com/2010/01/11/writing-a-press-release-how-to-avoid-7-common-press-release-pitfalls/comment-page-1/#comment-22 Tweets that mention Writing a press release? How to avoid 7 common press release pitfalls | Marketwire blog -- Topsy.com Wed, 13 Jan 2010 01:52:39 +0000 http://blog.marketwire.com/?p=200#comment-22 [...] This post was mentioned on Twitter by Gus, Dory Lanenter, NorthumberlandView, Dave Tucker, Marketwire and others. Marketwire said: Writing a press release? How to avoid 7 common press release pitfalls http://bit.ly/6nSljA [...] [...] This post was mentioned on Twitter by Gus, Dory Lanenter, NorthumberlandView, Dave Tucker, Marketwire and others. Marketwire said: Writing a press release? How to avoid 7 common press release pitfalls http://bit.ly/6nSljA [...]

]]> By: uberVU - social comments http://blog.marketwire.com/2010/01/11/writing-a-press-release-how-to-avoid-7-common-press-release-pitfalls/comment-page-1/#comment-21 uberVU - social comments Tue, 12 Jan 2010 20:04:25 +0000 http://blog.marketwire.com/?p=200#comment-21 <strong>Social comments and analytics for this post...</strong> This post was mentioned on Twitter by latoboston: RT @marketwire Writing a press release? How to avoid 7 common press release pitfalls http://is.gd/65tCt... Social comments and analytics for this post…

This post was mentioned on Twitter by latoboston: RT @marketwire Writing a press release? How to avoid 7 common press release pitfalls http://is.gd/65tCt…

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